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Case Study: Bell Bajao! – ringing louder against #VAW

IndiaSocial Case Challenge – edition 2 Category: Best Short Term campaign Title: Bell Bajao! – ringing louder against #VAW Share a little about your organisation/ brand Breakthrough is a global human...

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Case Study: Nokia N8 in social media – The art of storytelling and the power...

India Social Case Challenge- edition 2 Category: Best Short-term campaign Title: Nokia N8 in social media – The art of storytelling and the power of UGC Share a little about your organisation/ brand...

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Case Study: Maruti Suzuki Ritz – Live the moment

India Social Case Challenge- edition 2 Category: Best Short-term campaign Title: Maruti Suzuki Ritz – Live the moment Share a little about your organisation/ brand Maruti Suzuki Ritz is one of the...

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Shoppers Stop engages customers with #sstweetstore

Retail chain Shoppers Stop, with their tagline ‘Start Something New’ have embraced social media enthusiastically, and have come up with a variety of ways to attract and engage  with customers via...

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Case Study: Club Mahindra – Verse-a-tile – The crowdsourced poem

Title Verse-a-tile – The crowdsourced poem Organization Mahindra Holidays & Resorts India Ltd., (MHRIL) is a part of the Leisure and Hospitality sector of the Mahindra Group and brings to the...

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Pinterest introduces accounts geared towards brands and businesses

Pinterest last week launched accounts geared specifically towards businesses. Up until now, all Pinterest accounts had been for non-commercial use, and while several brands had been using Pinterest...

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Like vs Success – How Big is Your Brand Really?

It is a common mistake to assume that having a large number of fans means that the brand is engaging on social media channels. This is untrue. Not all fans engage on social media platforms and that is...

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Case Study: Priyanka Chopra’s new single ‘Exotic’ feat. Pitbull

Title How we leveraged the power of a massive, passionate social media fan following to create a global buzz that pushed the song to the International Top 40 on debut. Brand Priyanka Chopra is an...

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